Formerly known as Gain Life

Customer Portal

Policyholders now expect the same self-service experience they get from banking and retail‚ most insurance portals aren't delivering it. Customers call for basic updates. Internal teams reactively chase documents and tasks. Risk signals surface too late. 

OUR SOLUTION

A unified, self-service experience for policyholders that reduces friction and drives better outcomes

Crosstie’s Customer Portal Automation provides a centralized, connected, intelligent experience for policyholders, employers, and clients. Embedded directly into policy administration, claims, and risk workflows, the portal connects experience to outcomes by reducing administrative burden, accelerating response times, and improving engagement across the customer lifecycle.

Give policyholders a modern self-service experience in 4-6 weeks. Enterprise-grade security, role-based permissions, and full audit trails are built in, not bolted on. Deliver a modern, self-service customer experience without replacing your core systems.

The Crosstie Platform Advantage

Current Workflow

Current Workflow

With Crosstie

With Crosstie

What This Means for Your Team

What This Means for Your Team

Customer information, documents, communication, and tasks are spread across portals, email threads, and internal systems.

A centralized customer portal that brings policies, claims, documents, tasks, and communication into one guided experience.

Fewer inbound calls and emails, clearer accountability, and a more consistent customer experience.

Policyholders rely on manual outreach to check status, submit information, or complete required actions.

Self-service dashboards that guide customers through tasks, submissions, and next steps in real time.

Higher self-service completion rates and less administrative follow-up.

Communication with customers happens across disconnected channels with limited visibility or auditability.

Unified, bidirectional communication via text, email, and secure in-app messaging captured directly within workflows.

Faster response times, better documentation, and fewer dropped handoffs.

WHY US

Why Our Approach Works

Built for Insurance Customer Workflows

Crosstie’s portal is designed specifically for insurance operations, not generic customer engagement tools. Experiences adapt by customer type, line of business, and workflow context, ensuring relevance across policy administration, claims, and risk management.

Built for Insurance Customer Workflows

Crosstie’s portal is designed specifically for insurance operations, not generic customer engagement tools. Experiences adapt by customer type, line of business, and workflow context, ensuring relevance across policy administration, claims, and risk management.

Self-Service Without Sacrificing Control

Customers can view details, submit information, and complete tasks independently, while internal teams maintain oversight through configurable rules, approvals, and complete audit trails.

Self-Service Without Sacrificing Control

Customers can view details, submit information, and complete tasks independently, while internal teams maintain oversight through configurable rules, approvals, and complete audit trails.

Proactive Task and Risk Management

The portal tracks risk management actions, outstanding tasks, and required documentation across the customer lifecycle. Automated reminders and alerts help surface issues early instead of reacting after delays or escalations occur.

Proactive Task and Risk Management

The portal tracks risk management actions, outstanding tasks, and required documentation across the customer lifecycle. Automated reminders and alerts help surface issues early instead of reacting after delays or escalations occur.

Embedded AI, Applied Practically

AI assists with parsing and analyzing documents, emails, and messages, translating content into preferred languages, and surfacing signals that require attention. When voice conversations happen — whether inbound or outbound, automated or manual — the recordings, transcriptions, and AI-generated summaries are automatically captured in the portal alongside all other customer activity.

Embedded AI, Applied Practically

AI assists with parsing and analyzing documents, emails, and messages, translating content into preferred languages, and surfacing signals that require attention. When voice conversations happen — whether inbound or outbound, automated or manual — the recordings, transcriptions, and AI-generated summaries are automatically captured in the portal alongside all other customer activity.

Business Teams Configure, IT Stays in Control

No-code configuration allows teams to update workflows, content, rules, and communications without new software releases, while IT maintains governance, security, and integrations.

Business Teams Configure, IT Stays in Control

No-code configuration allows teams to update workflows, content, rules, and communications without new software releases, while IT maintains governance, security, and integrations.

Full Branding Control

Full branding control with white-labeling, custom URLs, and configurable themes ensures the customer portal reflects your organization’s identity. Carriers, TPAs, and self-insured organizations deliver a seamless, branded experience without exposing third-party tooling or requiring custom development.

Full Branding Control

Full branding control with white-labeling, custom URLs, and configurable themes ensures the customer portal reflects your organization’s identity. Carriers, TPAs, and self-insured organizations deliver a seamless, branded experience without exposing third-party tooling or requiring custom development.

Seamless Integration with Core Systems

Integrates with underwriting platforms, CRM systems such as Salesforce or Dynamics, and document repositories like SharePoint using secure APIs, managed file exchange, and webhooks.

Seamless Integration with Core Systems

Integrates with underwriting platforms, CRM systems such as Salesforce or Dynamics, and document repositories like SharePoint using secure APIs, managed file exchange, and webhooks.

Platform Capabilities

For Policyholders and Customers

Personalized dashboards showing active policies, claims, key dates, and announcements

Self-service task completion, submissions, and status tracking

Secure access to policy binders, risk engineering reports, and statements

Bidirectional communication through text, email, and secure in-app messaging

Real-time language translation based on user preference

For Internal Teams

Centralized visibility into customer activity, submissions, and outstanding tasks

Automated ingestion and analysis of documents, emails, and messages

FNOL creation and claim tracking directly within the portal or via voice and email

Integrated e-signature and digital notarization workflows

Reporting and analytics through native dashboards or third-party tools

Real-World Applications

Policy Administration

Customers access policy details, receive renewal notices, submit required information, and complete acknowledgments without manual follow-up.

Claims and FNOL

Policyholders initiate First Notice of Loss, track claim status, upload evidence, and communicate with adjusters through one consistent interface.

Claims and FNOL

Policyholders initiate First Notice of Loss, track claim status, upload evidence, and communicate with adjusters through one consistent interface.

Risk Management and Loss Control

Customers track risk management tasks, submit remediation evidence, and receive proactive reminders to address emerging issues.

Risk Management and Loss Control

Customers track risk management tasks, submit remediation evidence, and receive proactive reminders to address emerging issues.

Multi-Channel Engagement

Customers interact via portal, text, email, or voice while all activity remains connected to underlying workflows and systems.

Proven Results You Can Measure

Reduced inbound calls through guided self-service experiences

Faster task completion and response times across policy and claims workflows

Faster task completion and response times across policy and claims workflows

Improved customer engagement and satisfaction

Improved customer engagement and satisfaction

Time savings for adjusters and service teams through automation

One configurable platform instead of multiple point solutions

One configurable platform instead of multiple point solutions

One configurable platform instead of multiple point solutions

Purpose-built for P&C insurance with the flexibility to scale and evolve

Purpose-built for P&C insurance with the flexibility to scale and evolve

Purpose-built for P&C insurance with the flexibility to scale and evolve

Get Started with Crosstie

Give customers a single place to engage while giving your teams fewer follow-ups to manage.


Crosstie helps insurers automate workflows, reduce cycle times, and improve customer outcomes. See how leading carriers, TPAs, and self-insured organizations are transforming their operations.

Get Started with Crosstie

Give customers a single place to engage while giving your teams fewer follow-ups to manage.


Crosstie helps insurers automate workflows, reduce cycle times, and improve customer outcomes. See how leading carriers, TPAs, and self-insured organizations are transforming their operations.

Get Started with Crosstie

Give customers a single place to engage while giving your teams fewer follow-ups to manage.


Crosstie helps insurers automate workflows, reduce cycle times, and improve customer outcomes. See how leading carriers, TPAs, and self-insured organizations are transforming their operations.

Menu

Menu